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Jason Morris
Jason Morris

Where To Buy Playtex Bras

Playtex bras are not only stylish, but they are also designed with your comfort in mind. Some have a TruSupport bra design that provides a 4-way support system: extra side and extra back support, and fuller cups to reduce spillage. You'll also find Playtex bras with padded and adjustable comfort straps that stay in place all day, and bras with side and back smoothing that help provide a seamless look under your clothes. We even have full coverage bras with hidden cup shapers that lift and support. Whatever your needs are, the collection of women's bras from Playtex at JCPenney is here to help. Check out the entire range online and start shopping today!

where to buy playtex bras


For many women, a well-made bra is a wardrobe essential. Providing support and coverage for all shapes and sizes, these Playtex bras and bra sets for women are sure to complement every body type, including full-figured shapes. With a wide array of sizes and styles to choose from, Playtex offers women several options.

Playtex bras come in a wide variety of sizes. These range from a 32B all the way to a 54DDD. Some items in the Playtex collection follow traditional clothing sizes and are available in small through XXXL.

By the early 1980s, Playtex controlled 25 percent of the market for bras, giving it the largest market-share in the industry.[25] In 1982, Playtex acquired the skin and hair products brand, Jhirmack Enterprises Inc., for $28.3 million[26] ($79.5 million in 2018 dollars[9]). Three years later Esmark sold Playtex to Beatrice Foods.[27] Four years later an investor group led by Smilow bought Playtex for $1.25 billion ($3.09 billion in modern dollars[9]). To help fund the acquisition, the company's cosmetics brands, Max Factor, Almay and Halston,[28] were sold to Revlon for $345 million[29] ($790 million in modern dollars[9]).

Playtex Products continued to erode Tampax's market share throughout the late 20th century. The two companies had divided the market almost evenly by the late 1990s.[39] Both makers increased profits primarily by reducing the tampon count per box, and prepared to enter emerging markets, particularly in Asia, where many women still used homemade pads. In 1997 Procter & Gamble (P&G), makers of Always sanitary napkins and pantiliners, bought Tambrands[who?] for $1.25 billion, its largest acquisition up to that point, returning to the tampon sector almost two decades after pulling Rely from the market over Toxic Shock Syndrome concerns.[40]

The Playtex trademark is owned by Playtex Marketing Corp. in the United States and Canada. They license the trademark to HBI Branded Apparel Enterprise (a subsidiary of Hanesbrands) for Playtex-branded apparel and Playtex Products Inc (a subsidiary of Energizer Holdings) for baby products, gloves and feminine products.[52] Hanesbrands and Energizer Holdings each own a fifty percent interest in Playtex Marketing Corp.[53] Hanesbrands also owns the rights to the brand name for use with apparel internationally, except in Europe and South Africa, where DBA Apparel (itself acquired by Hanes in 2014[54]) sells Playtex-branded apparel products.[53][55] Playtex Products LLC is managed under the Personal Care Division of Energizer Holdings.[56]

Playtex-branded apparel products sold by Hanesbrands include bras, panties and shapewear. According to Hanesbrands, Playtex is the fourth largest brand by revenue in its portfolio.[53] The brand has the strongest loyalty among customers who prioritize fit. As of 2002, Playtex was the second most popular brand of bras.[63] In addition to panties and shapewear, Playtex bra brands include: has Australia's largest range of A-K cup bras meaning they're bound to have something that will work for you. With sizes up to 26K from all the best brands, you'll feel beautiful from the inside out. Shop with confidence knowing your purchase can be returned at no cost to you with Free, Relaxed Returns. Please note, we were formerly known as Curvy by Bras N Things and since 2016 we have operated as an independent business.

Playtex is one of the most popular undergarment brands in America, but are Playtex bras made in the USA? The Playtex brand is common to spot in big box stores across the country and popular Playtex bras include Cross Your Heart, 18 Hour, and Playtex Secrets. Playtex has been manufacturing undergarments since 1947. They were the first company to advertise undergarments on television (1950s), and to show a women in a bra in a television commercial (1970s). The Playtex apparel line, which includes bras, underwear, and more, was sold to Hanesbrands Inc in 2006. Playtex bras and other Hanes brand bras like Bali and Maidenform, are also found in big box stores nationwide.

Nope. Hanesbrand Inc. is an American owned company headquartered in Winston-Salem, North Carolina, but the manufacturing facilities for Playtex bras are located around the world, and Playtex bras are not made in the USA. Playtex has 75 years of history in the undergarment industry as an American owned company, so it is disappointing that there are no Playtex bra manufacturing facilities in the USA!

Our source list for American made bras includes sports bras, maternity bras, organic bras, luxury bras, bralettes and more, all American made. There is no shortage of brands and styles to choose from! 041b061a72


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